Failed 2019
Daqri
Enterprise AR headsets in 2019 were too expensive, too heavy, and too limited. The market wasn't ready.
Founded → Closed
2010 → 2019
Funding Raised
$275M
Industry
AR/Hardware
Country
USA
IdeaProof AI Failure Score
62/100
Market Fit Risk
30
Burn Rate Risk
75
Founder Risk
25
Full Analysis
Daqri built AR smart helmets for industrial workers, allowing them to overlay digital information on physical environments. Despite raising $275M, the technology was bulky, expensive, and enterprise adoption was glacially slow. Microsoft's HoloLens offered a more polished competitor. Daqri shut down in 2019 and sold its IP to Snap.
Could This Failure Have Been Prevented?
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