Pricing 2026
    VAT included
    Credits never expire

    Validate before you build — for the cost of a pizza.

    Start free with 90 credits. Upgrade only when you're convinced. One-time payments, no subscriptions, credits never expire.

    From €19.99 · VAT included · Used by 10,000+ founders · 89% prediction accuracy

    IdeaProof pricing — lightbulb on stacked plan tiles
    Choose Your Path

    From Idea to Launch

    Every plan is a founder journey. Pick where you are — upgrade only when you're convinced.

    Starter

    Validate Before You Build

    €19.99

    VAT included · pay once · credits never expire

    150 credits· €0.133/creditBaseline

    ≈ ~3 validations

    Test your first idea

    • 1 deep AI Validation + Market Analysis
    • TAM / SAM / SOM sizing
    • Competitor map + Risk flags
    • Viability score + GO/NO-GO signal
    • PDF export — investor ready

    No card needed to start

    Builder

    Most Popular

    Know What To Build Next

    €49.99

    VAT included · pay once · credits never expire

    700 credits· €0.071/credit−46% per credit

    ≈ Full 6-step journey

    Compare & iterate ideas

    • 2 Validations + 1 Market Analysis
    • 1 Investor-Ready Business Plan
    • Brand Strategy + Visual Identity
    • Full Marketing Suite (ads & copy)
    • ICP persona + GTM messaging
    • + 1 more

    Most founders pick this

    Founder

    BEST VALUE

    Go From Idea → Launch

    €99.99

    VAT included · pay once · credits never expire

    1500 credits· €0.067/credit−50% per credit

    ≈ 2× full journeys

    Full launch runway

    • 5 Validations + 3 Market Analyses
    • 2 Investor-Ready Business Plans
    • Brand Strategy + AI Visual Identity
    • 2× Marketing Suite (Meta, Google, LinkedIn, TikTok)
    • GTM Strategy + Landing Page messaging
    • + 1 more

    Best price per credit

    Traditional market research costs €10,000+ and takes 8–12 weeks. IdeaProof: from €19.99 and 30 minutes — VAT included.

    What you walk away with

    Three plans. Three outcomes.

    Pick the founder you are today. Each plan is built around a real outcome — not a feature list.

    M

    Mia

    the side-project tester

    Starter
    • I'll know in 30 minutes if my idea is worth my weekends.
    • I get a real market size and 5–10 competitors — not just a hunch.
    • I walk out with a PDF I can actually show my advisors.
    150 credits€19.99
    M

    Marco

    the full-time founder

    Builder
    • I walk out with everything I need to start building Monday.
    • My business plan, brand and identity are investor-ready, in one sitting.
    • I have ad copy and GTM messaging ready — no more blank page.
    700 credits€49.99
    S

    Sara

    the serial launcher

    Founder
    • I can launch two ideas end-to-end without thinking about credits.
    • I re-generate marketing campaigns across channels whenever I pivot.
    • I keep validating as I iterate — I never have to buy again mid-launch.
    1500 credits€99.99

    Every plan: PDF exports, email support, lifetime credits.

    Limited — 100 Founder Spots

    Ultra Mega PackMax Credits — Founder Vault

    Built for serial entrepreneurs and agencies who validate and launch multiple ideas — without ever thinking about credits again.

    • 20,000 credits (never expire)
    • ~50 Validations + 20 Market Analyses
    • 20 Investor-Ready Business Plans
    • Multiple Brand Strategies + Visual Identities
    • Full Marketing Suites across channels
    • Priority email support
    100 of 100 founder spots remaining
    €999one-time

    Credits never expire. No subscription.

    Credits20,000
    Effective rate€0.050/cr

    Best for serial entrepreneurs & agencies running 3+ ideas per quarter

    The credit system, in one glance

    One currency. Six outcomes.

    Credits power every AI feature on IdeaProof. Here's exactly what each one costs — so you know what your plan unlocks.

    Idea Validation

    Idea Validation

    Score + GO/NO-GO signal

    40credits
    Market Analysis

    Market Analysis

    TAM/SAM/SOM + competitors

    100credits
    Business Plan

    Business Plan

    Investor-ready, multi-section

    100credits
    Brand Strategy

    Brand Strategy

    Positioning, voice, story

    50credits
    Visual Identity

    Visual Identity

    Logo, palette, typography

    150credits
    Marketing Suite

    Marketing Suite

    Ads, copy, GTM creative

    250credits

    One credit, one unit of AI work. Heavier outputs (full plans, marketing suites) cost more credits — lighter ones cost less.

    Risk-free start

    Still unsure? Try it free.

    Start with 90 free credits — enough to validate your first idea end-to-end. Upgrade only when you're convinced.

    • 90 free credits
    • No credit card
    • Credits never expire
    • Cancel anytime
    See FAQ
    Frequently Asked Questions

    Got Questions?

    Start Validating Today

    Try it free. No card. No subscription.

    90 credits on signup — enough for 2 full validations. Upgrade only when you're convinced.