Failed 2023
Vice Media
Vice was valued at $5.7B as the "millennial CNN" but digital media advertising couldn't support the valuation.
Founded → Closed
1994 → 2023
Funding Raised
$2.5B
Industry
Media/News
Country
USA
IdeaProof AI Failure Score
70/100
Market Fit Risk
55
Burn Rate Risk
80
Founder Risk
45
Full Analysis
Vice Media was once the edgiest media company in the world, valued at $5.7B with investments from Disney and TPG. The company built a vast media empire spanning TV (Viceland), digital, print, and production. But digital advertising revenue per impression kept declining, and Vice's expensive content production model became unsustainable. Filed for bankruptcy in May 2023 and sold for $350M — a 94% loss from peak valuation.
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