Failed 2018
Maple
Even celebrity chef David Chang couldn't make upscale prepared meal delivery profitable.
Founded → Closed
2014 → 2018
Funding Raised
$29M
Industry
Food Delivery
Country
USA
IdeaProof AI Failure Score
58/100
Market Fit Risk
50
Burn Rate Risk
75
Founder Risk
15
Full Analysis
Maple delivered chef-prepared meals in Manhattan with backing from Momofuku founder David Chang. Meals were $12 and highly rated, but the cost of preparation, delivery, and maintaining commercial kitchens exceeded revenue. Deliveroo acquired Maple's assets in 2018 for a fraction of its funding.
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