Email Marketing
    Paid only

    ActiveCampaign Pricing

    TL;DR • ActiveCampaign pricing • as of August 2026

    ActiveCampaign publishes 4 tiers and no free plan. The cheapest paid tier is $15/mo and the top published tier is $145/mo. In Email Marketing the median entry price is $15.50/mo, so ActiveCampaign sits at the 50th percentile of its category. Verified 2026-04-26 from the vendor pricing page.

    Starter
    $15/mo
    Plus
    $49/mo
    Pro
    $79/mo
    Enterprise
    $145/mo
    Vendor pricing page →

    How ActiveCampaign compares in Email Marketing

    $15
    ActiveCampaign entry
    $15.50
    Category median
    $9–$49
    Category range
    50th
    Percentile

    Alternatives with published prices

    LoopsFree $0/forever · Starter $49/mo · Growth $149/mo · Pro $599/mo
    MailerLiteFree $0/forever · Growing Business $10/mo · Advanced $20/mo
    beehiivLaunch $0/forever · Scale $43/mo · Max $96/mo
    KlaviyoFree $0/forever · Email $20/mo · Email & SMS $35/mo
    OmnisendFree $0/forever · Standard $16/mo · Pro $59/mo
    ButtondownFree $0/forever · Basic $9/mo · Standard $29/mo · Professional $79/mo
    MoosendPro $9/mo

    Source: ComparEdge (CC BY 4.0). Verified 2026-04-26. Prices change — confirm on the vendor page before quoting.

    ActiveCampaign pricing: common questions

    How much does ActiveCampaign cost?

    Starter $15/mo · Plus $49/mo · Pro $79/mo · Enterprise $145/mo The entry paid tier is $15/mo, verified 2026-04-26.

    Does ActiveCampaign have a free plan?

    No. ActiveCampaign has no free tier, which puts it in the minority: 75% of Email Marketing products offer one.

    Is ActiveCampaign expensive compared to alternatives?

    Against the Email Marketing median entry price of $15.50/mo, ActiveCampaign at $15/mo is at or below the market. The category range runs from $9 to $49.

    What pricing model does ActiveCampaign use?

    Paid only. Skipping the free tier trades top-of-funnel volume for buyer quality. Entry prices here sit above the dataset median because price itself is the qualifier.