118 of 181 tracked products (65%) use freemium pricing, with a median entry price of —/mo. Freemium only works when the marginal cost of a free user is close to zero and the upgrade trigger fires at a moment when willingness-to-pay structurally rises. These are the ladders that do it in practice. Updated August 2026.
Products that ship a permanent free tier, with the real paid ladder they upgrade into. Freemium only works when the marginal cost of a free user is close to zero and the upgrade trigger fires at a moment when willingness-to-pay structurally rises. These are the ladders that do it in practice.
65% of the 181 products in this ledger use it, across 24 categories.
The median entry price among these products is —/mo. Use it as a starting anchor and adjust for your category median rather than your costs.
Every verified price ladder, filterable by category and model.
Test your price against the real distribution in your category.
Dated repricing events measured from public repositories.
Check whether a free version of your product already exists.
What actually kills companies — including monetisation failure.
Where to submit once the pricing page is live.