Country Analysis

    Failed Startups in the USA

    Analysis of US startup failures representing $150B+ in destroyed value. Silicon Valley, NYC, and beyond — what went wrong and lessons for founders.

    135+

    Cases

    $153B

    Lost

    80%

    Fail Rate

    Startup Ecosystem Overview

    The US is home to the world's largest startup ecosystem with $170B+ in annual VC funding. Silicon Valley, New York, Boston, Austin, and Miami are major hubs. Despite unmatched access to capital and talent, 80% of US startups fail — partly because easy access to funding enables companies to scale before achieving product-market fit.

    Failures by Industry

    Fintech13
    E-commerce11
    Healthcare10
    Crypto8
    AI8
    EV7
    Real Estate6
    Consumer Electronics6

    Cultural & Regulatory Factors

    Blitzscaling Culture

    The Silicon Valley ethos of "move fast and break things" prioritizes growth over profitability. This created WeWork, FTX, and countless other failures that burned billions chasing scale.

    Abundant Capital = Less Discipline

    US startups raised $170B+ in 2024 alone. Easy access to capital masks bad unit economics and delays hard decisions about product-market fit.

    Founder Celebrity Worship

    American startup culture celebrates founders as visionaries, sometimes to the point where investors, boards, and media ignore red flags (Theranos, FTX, WeWork).

    Failed Startups (135)

    WeWork

    Real Estate/PropTech
    MEGA

    Unit Economics & Governance · Valuation hype cannot mask fundamentally broken unit economics. Corporate govern…

    $11.5B

    2010–2023

    Juul Labs

    Consumer/Health
    MEGA

    Regulatory Crackdown & Youth Vaping · A $38B e-cigarette company that hooked teenagers on nicotine faced total regulat…

    $15B

    2015–2024

    Rivian (Value Destruction)

    EV/Automotive

    Production Scaling & Cash Burn · Rivian IPO'd at $150B — briefly worth more than Ford and GM. The stock fell 90% …

    $10B+

    2009–2024

    Theranos

    Healthcare/Biotech
    MEGA

    Fraudulent Product · Technology claims must be independently verified. Board composition matters—Ther…

    $700M

    2003–2018

    Celsius Network

    Crypto/DeFi

    Ponzi-Like Structure & Insolvency · Crypto yield platforms offering 17% APY are unsustainable. When yields come from…

    $750M

    2017–2022

    Convoy

    Logistics/Freight

    Market Downturn & Burn Rate · Marketplace businesses in cyclical industries must have fortress balance sheets …

    $900M

    2015–2023

    Argo AI

    Autonomous Vehicles
    MEGA

    Massive Capital Burn Without Revenue · $3.6B from Ford and VW wasn't enough to make autonomous driving commercially via…

    $3.6B

    2016–2022

    Zillow Offers (iBuying)

    Real Estate/iBuying

    Algorithmic Pricing Failures · Zillow's algorithm overpaid for 65% of homes it bought. Lost $881M in Q3 2021 an…

    $0 (Zillow division)

    2018–2021

    GoPuff

    Quick Commerce/Delivery

    Unsustainable Unit Economics · $3.4B in funding for instant convenience delivery still hasn't produced profitab…

    $3.4B

    2013–2025

    Genesis Global

    Crypto/Lending

    Counterparty Losses & Contagion · Crypto prime brokerage with $3B in outstanding loans collapses when multiple bor…

    $0 (DCG subsidiary)

    2013–2023

    Bird

    Micromobility

    Unit Economics & Regulation · Hardware-as-a-service in public spaces faces vandalism, regulation, and unit eco…

    $776M

    2017–2023

    Vice Media

    Media/News

    Digital Media Advertising Collapse · Vice was valued at $5.7B as the "millennial CNN" but digital media advertising c…

    $2.5B

    1994–2023

    Nuro (Autonomous Delivery)

    Autonomous Vehicles/Delivery

    Regulatory & Scaling Challenges · Autonomous delivery robots raised $2.1B but commercial deployment remained limit…

    $2.1B

    2016–2025

    Katerra

    Construction Tech

    Execution & Complexity · Vertical integration in construction is extraordinarily complex. SoftBank's mass…

    $2B

    2015–2021

    Opendoor

    Real Estate/iBuying

    Housing Market Reversal · iBuying houses with algorithms works in rising markets but creates massive losse…

    $1.9B

    2014–2024

    Quibi

    Media/Entertainment
    MEGA

    No Product-Market Fit · Even $1.75B in funding cannot create demand for a product nobody wants. Test ass…

    $1.75B

    2018–2020

    Wish (ContextLogic)

    E-commerce

    Quality Reputation & Shipping · Cheap products from China with 3-week shipping create a race to the bottom that …

    $1.7B

    2010–2024

    Peloton

    Fitness/Hardware

    Post-Pandemic Demand Collapse · Peloton's $50B peak was pandemic-inflated. When gyms reopened, demand evaporated…

    $1.7B

    2012–2024

    Inflection AI

    AI/ML

    Acqui-hire by Microsoft · Raising $1.5B for a personal AI chatbot that can't compete with ChatGPT leads to…

    $1.5B

    2022–2024

    Freshly

    Food Delivery

    Unprofitable Unit Economics Post-Acquisition · Nestlé paid $1.5B for a meal delivery service that never achieved profitability.…

    $107M

    2012–2023

    Compass Real Estate

    Real Estate/PropTech

    Tech Premium in Low-Margin Industry · Giving real estate agents better tech doesn't justify a $7B+ valuation. Brokerag…

    $1.5B

    2012–2024

    Indigo Agriculture

    AgTech

    Failed Business Model Pivots · An agtech startup that pivoted from seed microbiome to carbon credits to grain m…

    $1.2B

    2014–2025

    Solyndra

    CleanTech/Energy
    MEGA

    Market & Policy Shifts · Government subsidies and policy support can evaporate. Building on policy assump…

    $1.1B

    2005–2011

    Lordstown Motors

    EV/Automotive
    MEGA

    Fake Pre-orders & Execution · Fabricating 100,000 pre-orders for an EV truck that doesn't exist yet is securit…

    $1.1B

    2018–2023

    Proterra

    EV/Automotive
    MEGA

    Cash Burn & Scaling Failure · Electric bus manufacturing has thin margins and long sales cycles. Government pr…

    $1B+

    2004–2023

    Fisker

    EV/Automotive

    Execution & Cash Flow · Automotive manufacturing requires extreme precision in execution. Software issue…

    $1B+

    2016–2024

    BlockFi

    Crypto/Fintech

    Counterparty Risk & Contagion · Crypto yield products are just unsecured lending with extreme counterparty risk.…

    $1B

    2017–2022

    Bolt Financial

    Fintech/E-commerce

    Governance Crisis & Overvaluation · A checkout company valued at $11B that ousted its controversial CEO still couldn…

    $1B

    2014–2025

    Nikola Motor

    EV/Automotive
    MEGA

    Fraud & Execution Failure · Nikola's founder rolled a truck downhill to fake a demo video. The SPAC hype mac…

    $1B+

    2014–2024

    Plenty Unlimited

    AgTech/Vertical Farming

    Unviable Unit Economics · Growing lettuce with LEDs and robots in warehouses costs 10x more than conventio…

    $941M

    2014–2025

    Jawbone

    Consumer Electronics
    MEGA

    Competition & Product Issues · Hardware startups face brutal competition from deep-pocketed incumbents. Quality…

    $930M

    1999–2017

    Olive AI

    Healthcare AI

    Over-expansion & Market Fit · AI solutions in healthcare face long sales cycles, integration complexity, and r…

    $856M

    2012–2023

    Olive (Health AI)

    AI/Healthcare

    Integration Complexity · Healthcare AI automation faces unique integration challenges that make scaling n…

    $856M

    2012–2023

    Webvan

    E-commerce/Grocery
    MEGA

    Premature Scaling · The original grocery delivery failure: $830M to build massive warehouses before …

    $830M

    1996–2001

    Celsius Mining

    Crypto/Mining

    Parent Company Insolvency · Using customer deposits to fund Bitcoin mining operations is reckless and possib…

    $750M

    2021–2022

    Divvy Homes

    Real Estate/Fintech

    Housing Market Reversal · Rent-to-own fintech models collapse when interest rates spike and home prices de…

    $735M

    2017–2024

    Vroom

    Automotive/E-commerce

    Operational Losses & Market Shift · Online used car sales require operational excellence that most tech companies un…

    $700M

    2012–2024

    AppHarvest

    AgTech/Farming

    Execution & Cost Overruns · High-tech greenhouse farming in Appalachia couldn't compete on price with conven…

    $691M

    2018–2023

    Forward Health

    Healthcare/Primary Care

    Unproven AI Kiosk Model · Replacing human doctors with AI-powered health kiosks in malls was too futuristi…

    $650M

    2016–2024

    Veev

    Construction Tech

    Execution & Cash Burn · Factory-built housing sounds great in theory but faces zoning, logistics, and qu…

    $647M

    2008–2023

    Canoo

    EV/Automotive

    Cash Burn & No Revenue · Another SPAC-era EV startup that burned through $600M without achieving meaningf…

    $600M

    2017–2024

    Cue Health

    Healthcare/Diagnostics

    Post-Pandemic Demand Collapse · Building a business on pandemic demand without a diversification plan is existen…

    $600M+

    2010–2023

    Kitty Hawk

    Aviation/eVTOL

    Regulatory & Technical Barriers · Flying cars have been "5 years away" for decades. Even Larry Page's fortune coul…

    $600M+

    2010–2022

    Zulily

    E-commerce

    Competition & Model Decay · Flash sales e-commerce was a 2010s trend that Amazon and social commerce killed.…

    $600M

    2009–2023

    Core Scientific

    Crypto/Mining

    Energy Costs & Bitcoin Price Crash · Bitcoin mining companies are leveraged bets on crypto prices and energy costs — …

    $600M

    2017–2022

    Rent the Runway

    E-commerce/Fashion

    Logistics Complexity & Post-Pandemic Demand · Fashion rental requires expensive logistics (cleaning, shipping, repairs) that c…

    $540M

    2009–2024

    Root Insurance

    InsurTech

    Insurtech Profitability Challenge · Telematics-based car insurance IPO'd at $6.7B then lost 97% of value. Insurance …

    $527M

    2015–2024

    Loon (Alphabet)

    Telecom/Moonshot

    Unviable Unit Economics · Internet-beaming stratospheric balloons are technically impressive but economica…

    $X00M+

    2011–2021

    Proteus Digital Health

    Healthcare/IoT

    Adoption Failure & Complexity · Ingestible sensors in pills to track medication compliance is technically fascin…

    $500M

    2001–2020

    Outcome Health

    Healthcare/AdTech

    Fraud & Overbilling · Fabricating advertising metrics to justify $500M in investment is fraud.…

    $500M

    2006–2023

    Diem (Meta/Facebook)

    Crypto/Fintech

    Regulatory Opposition · Even Facebook (Meta) with billions in resources couldn't launch a cryptocurrency…

    $0 (Meta-funded)

    2019–2022

    Ipsy/BoxyCharm (BFA Industries)

    E-commerce/Beauty

    Subscription Box Fatigue · Beauty subscription boxes grew to $1B+ revenue but consumers eventually tired of…

    $500M

    2011–2024

    Snap Spectacles

    Consumer Electronics/AR

    No Consumer Demand for Camera Glasses · Camera-equipped sunglasses sounded fun but $500M+ in R&D later, consumers still …

    $0 (Snap division)

    2016–2022

    BuzzFeed News

    Media/News

    Digital Media Business Model Failure · BuzzFeed won a Pulitzer but couldn't make digital journalism profitable. Shut do…

    $496M

    2011–2023

    Lemonade

    InsurTech

    Insurtech Margin Reality · AI-powered insurance sounds disruptive but insurance is a regulated, low-margin …

    $480M

    2015–2024

    EasyKnock

    Real Estate/Fintech

    Market Shift & Regulatory Issues · Sale-leaseback for homeowners sounds innovative but faces consumer protection sc…

    $455M

    2016–2024

    Zume Pizza

    Food Tech

    Over-engineering & Failed Pivot · A pizza delivery robot startup that pivoted to compostable packaging after SoftB…

    $445M

    2015–2023

    Pear Therapeutics

    Healthcare/Digital Therapeutics

    Payer Reimbursement Failure · FDA-approved digital therapeutics don't matter if insurance companies refuse to …

    $418M

    2013–2023

    Adept AI

    AI/ML

    Acqui-hire by Amazon · AI agent startups raised billions but most were absorbed by Big Tech before ship…

    $415M

    2022–2024

    FTX US

    Crypto/Fintech

    Parent Company Fraud Contagion · Even a supposedly "separate" US subsidiary collapses when the parent company com…

    $400M

    2020–2022

    Current

    Fintech/Neobank

    Unit Economics & Banking Complexity · Neobanks targeting teens and underbanked users face high churn, low revenue per …

    $400M

    2015–2025

    Qualtrics (Silver Lake buyout)

    SaaS/Enterprise

    Taken Private at Massive Discount · SAP bought Qualtrics for $8B, IPO'd it at $27B, then Silver Lake took it private…

    $400M

    2002–2024

    Metromile

    InsurTech

    Pay-Per-Mile Insurance Niche Too Small · Pay-per-mile car insurance is a niche product that couldn't support a public com…

    $381M

    2011–2022

    Electric Last Mile Solutions

    EV/Automotive

    SEC Investigation & Leadership Fraud · Another SPAC EV fraud: co-founders allegedly bought shares below the IPO price b…

    $380M

    2020–2022

    Wag!

    On-demand/Pets

    Rover Competition & Thin Margins · SoftBank invested $300M in a dog walking app. Rover won. Wag! went public via SP…

    $365M

    2015–2024

    Voyager Digital

    Crypto/Fintech

    Three Arrows Capital Contagion · Lending $660M to a single borrower (Three Arrows Capital) without collateral is …

    $100M

    2018–2022

    Casper Sleep

    E-commerce/DTC

    DTC Mattress Commoditization · Casper proved that mattress-in-a-box is easily replicated. 175+ competitors eras…

    $340M

    2014–2024

    Fab.com

    E-commerce

    Failed Pivot & Burn Rate · Flash sales models are inherently unsustainable. Pivoting repeatedly while burni…

    $336M

    2011–2015

    Essential Products

    Consumer Electronics

    Competition & Brand · Even Android's creator couldn't compete in smartphones. Brand loyalty and ecosys…

    $330M

    2015–2020

    MoviePass

    Entertainment

    Unsustainable Business Model · Selling a product below cost without a clear path to monetization is not a busin…

    $300M

    2011–2020

    Pets.com

    E-commerce

    Unit Economics & Timing · The dot-com era classic: shipping heavy, low-margin products (dog food) at a los…

    $300M

    1998–2000

    Hyperscience

    AI/Enterprise

    Sales Execution & Market Fit · Enterprise AI document processing is a crowded market where selling to the gover…

    $300M

    2014–2024

    Brex (SMB Exit)

    Fintech

    Abandoned Core SMB Market · Brex raised $1.5B serving SMBs then abruptly abandoned them to chase enterprise …

    $1.5B

    2017–2023

    Dave

    Fintech/Neobank

    SPAC Implosion & Thin Margins · A payday advance app that went public via SPAC at $4B lost 99% of its value.…

    $300M

    2016–2024

    Cerebral

    Healthcare/Telehealth

    Overprescription Scandal & DOJ Investigation · Telehealth ADHD prescribing at scale attracted DEA scrutiny and a DOJ investigat…

    $300M

    2020–2024

    Brandless

    E-commerce/DTC

    No Differentiation vs. Amazon · Selling generic products at $3 each with "no brand tax" doesn't work when Amazon…

    $292M

    2016–2020

    ZestFinance

    Fintech/AI Lending

    Market Fit & Pivot Fatigue · AI-powered underwriting for subprime loans faces regulatory scrutiny and fair le…

    $292M

    2009–2020

    Color Health

    Healthcare/Genomics

    Post-Pandemic Revenue Collapse · Pivoting from genomics to COVID testing generated temporary revenue but left no …

    $278M

    2013–2024

    Daqri

    AR/Hardware

    Technology Ahead of Market · Enterprise AR headsets in 2019 were too expensive, too heavy, and too limited. T…

    $275M

    2010–2019

    Eaze

    Cannabis/Delivery

    Regulatory Burden & Cash Burn · Cannabis delivery faces federal illegality, state-by-state regulation, banking r…

    $255M

    2014–2024

    AeroFarms

    AgTech/Vertical Farming

    Unviable Unit Economics · Another vertical farming failure: $238M couldn't make indoor leafy greens cost-c…

    $238M

    2004–2023

    Covariant

    AI/Robotics

    Acqui-hire by Amazon · AI-powered warehouse robotics is so capital-intensive that even $222M leads to a…

    $222M

    2017–2024

    Ghost Autonomy

    Autonomous Vehicles

    Technology Pivot Failure · Pivoting from highway autonomy to camera-only systems couldn't compete with Tesl…

    $220M

    2017–2024

    Allbirds

    E-commerce/DTC

    DTC Fashion Commoditization · Sustainable sneakers were a niche that couldn't support a $4B public company. Ni…

    $202M

    2015–2024

    Blue Apron

    Food/Meal Kits

    Competition & Customer Churn · Meal kit pioneer IPO'd at $2B then lost 98% of value. HelloFresh and Amazon crus…

    $200M

    2012–2023

    Anki

    Robotics/Consumer

    Consumer Robot Demand Gap · Consumer robots are a novelty that wears off after a few weeks. Anki's Vector ro…

    $182M

    2010–2019

    Trusted Health

    Healthcare/Staffing

    Post-Pandemic Demand Collapse · Travel nurse demand skyrocketed during COVID but crashed when the pandemic ended…

    $175M

    2017–2024

    Tally

    Fintech

    Rising Interest Rates & Margin Compression · A credit card debt management app funded by cheap capital collapses when interes…

    $172M

    2015–2024

    IRL

    Social Media

    Fake Users & Fraud · Vanity metrics and inflated user numbers will eventually be exposed. Investor du…

    $170M

    2017–2023

    Quixey

    Search/Mobile

    No Product-Market Fit · App search engine sounded revolutionary but users just use the App Store. Alibab…

    $165M

    2009–2017

    Beepi

    Automotive/E-commerce

    Cash Burn & Execution · Peer-to-peer car selling: expensive inspections, transport, and a $300K/month CE…

    $148M

    2013–2017

    Jasper AI

    AI/ML

    ChatGPT Commoditized Its Product · AI content writing tools raised hundreds of millions before ChatGPT made the tec…

    $143M

    2021–2025

    Plastiq

    Fintech/Payments

    Margin Compression & Credit Risk · Payments businesses with thin margins can't sustain high customer acquisition co…

    $140M

    2012–2023

    Munchery

    Food Delivery

    Unit Economics & Logistics · Prepared meal delivery with centralized kitchens has brutal unit economics: food…

    $125M

    2010–2019

    Pandion

    Logistics

    Competition & Capital Requirements · Building an alternative delivery network to UPS/FedEx requires far more than $12…

    $125M

    2020–2025

    Fast

    Fintech/E-commerce

    No Product-Market Fit · One-click checkout is a feature, not a company. Burning $10M/month with $600K re…

    $120M

    2019–2022

    Juicero

    Consumer Electronics/Food

    Over-engineered Product · When your $400 machine can be replaced by squeezing a bag with your hands, you h…

    $120M

    2013–2017

    Rdio

    Music/Streaming

    Competition from Spotify · Rdio was the better product but Spotify had better distribution, more capital, a…

    $118M

    2008–2015

    Clubhouse

    Social Media/Audio

    Feature Copied by Twitter/Spotify · Audio social rooms went from $4B valuation to irrelevance in 2 years after Twitt…

    $110M

    2020–2024

    uBiome

    Healthcare/Biotech

    Insurance Fraud & FBI Raid · Billing insurance for medically unnecessary microbiome tests is healthcare fraud…

    $105M

    2012–2019

    ScaleFactor

    Fintech/Accounting

    AI Claims vs. Reality · Claiming AI automation while secretly using manual labor is fraud.…

    $100M

    2014–2020

    Moxion Power

    CleanTech/Energy

    Manufacturing & Demand Shortfall · Mobile battery units to replace diesel generators face slow enterprise adoption.…

    $100M

    2020–2024

    Kitchen United

    Food Tech/Ghost Kitchens

    Ghost Kitchen Market Collapse · Ghost kitchens were a pandemic trend that faded. Restaurants went back to their …

    $100M

    2017–2024

    Aereo

    Media/Streaming

    Supreme Court Loss · Building a business on a legal loophole gets shut down by the Supreme Court.…

    $97M

    2012–2014

    Heap (Analytics)

    SaaS/Analytics

    Acquisition Below Value · Product analytics is a competitive market where deep-pocketed incumbents squeeze…

    $95M

    2013–2024

    Flexe

    Logistics/Warehousing

    Demand Slowdown & Competition · On-demand warehousing marketplace struggled when e-commerce growth slowed and tr…

    $93M

    2013–2024

    Mixpanel

    SaaS/Analytics

    Amplitude Competition & Free Tools · Product analytics pioneer struggled as Amplitude went public and free alternativ…

    $77M

    2009–2023

    Atrium

    Legal Tech

    Technology + Law Mismatch · Even Justin Kan (Twitch co-founder) couldn't automate legal services. Law is rel…

    $75M

    2017–2020

    Luxe Valet

    On-demand/Parking

    Unsustainable Service Model · On-demand valet parking: each job cost more in labor than customers paid.…

    $75M

    2013–2017

    Yik Yak

    Social Media

    Toxicity & Retention · Anonymous location-based social apps attract bullying and threats. A $400M valua…

    $73M

    2013–2017

    Jibo

    Robotics/Consumer

    Competition from Alexa/Google Home · A $900 social robot can't compete with a $50 Amazon Echo that does more.…

    $73M

    2012–2018

    Shyp

    On-demand/Shipping

    Unit Economics & Small Market · On-demand package shipping for consumers: most people ship 1-2 packages per year…

    $62M

    2013–2018

    Rain AI

    AI/Semiconductors

    Technology Risk & Funding Gap · Custom AI neuromorphic chips require billions. $60M isn't enough to compete with…

    $60M

    2017–2025

    Sprig

    Food Delivery

    Unit Economics Failure · Cooking and delivering restaurant-quality meals for $10 doesn't work when each m…

    $56M

    2013–2017

    Doppler Labs

    Consumer Electronics/Audio

    Ahead of Market & Apple AirPods · Smart earbuds with noise filtering launched just before Apple AirPods. Being a p…

    $51M

    2013–2017

    Synapse

    Fintech/BaaS

    Compliance Failures & Missing Funds · Banking-as-a-Service platforms handling customer deposits face existential risk …

    $50M

    2014–2024

    The Messenger

    Media/News

    No Audience & Rapid Cash Burn · Launching a news site in 2023 by spending $50M on staff and traffic acquisition …

    $50M

    2023–2024

    Liqid (Nuclear Microreactors)

    Energy/Nuclear

    Regulatory Timeline vs. Startup Funding Cycle · Nuclear microreactors face 10-15 year regulatory timelines that are incompatible…

    $50M

    2020–2025

    Pebble

    Consumer Electronics

    Competition from Apple Watch · Pebble pioneered smartwatches via Kickstarter but couldn't survive Apple's entra…

    $43M

    2011–2016

    Stitch Fix

    E-commerce/Fashion

    AI Styling Couldn't Scale Profitably · AI + human stylists for personalized fashion sounded great but the model was too…

    $42M

    2011–2024

    Homejoy

    On-demand/Services

    Worker Classification & Unit Economics · On-demand cleaning services with 1099 contractors face worker classification law…

    $40M

    2012–2015

    SciFi Foods

    Food Tech/Lab Meat

    Unviable Production Costs · Lab-grown meat at $50+/pound can't compete with conventional beef at $5/pound.…

    $40M

    2019–2024

    Secret

    Social Media

    Toxicity & Growth Stall · Anonymous social apps attract toxicity, cyberbullying, and eventually get abando…

    $35M

    2013–2015

    Flooz.com

    Fintech/E-commerce

    No Value Proposition · Digital currency less convenient than cash or credit cards solves no real proble…

    $35M

    1998–2001

    Emerge (Character AI competitor)

    AI/Consumer

    ChatGPT & Claude Competition · Consumer AI chatbot startups face extinction when foundation model companies off…

    $35M

    2022–2025

    Quill (Chat)

    SaaS/Collaboration

    Competition (Slack/Teams) · Building a better Slack when Microsoft Teams is free with Office 365 is an uphil…

    $30M

    2019–2023

    Clinkle

    Fintech/Payments

    Founder Immaturity & No Product · 22-year-old raises $30M from celebrity investors, spends it on parties and hype …

    $30M

    2011–2015

    Treehouse

    EdTech

    Competition from Free Resources · Paid coding bootcamps struggle when YouTube and freeCodeCamp offer the same cont…

    $30M

    2011–2023

    Maple

    Food Delivery

    Unit Economics · Even celebrity chef David Chang couldn't make upscale prepared meal delivery pro…

    $29M

    2014–2018

    Cushion

    Fintech

    Narrow Market & Acquisition Costs · A niche app to negotiate bank fee refunds has a small addressable market.…

    $22M

    2016–2025

    Artifact

    Social Media/News

    Insufficient User Growth · Even Instagram's co-founders couldn't make a personalized AI news app work. The …

    $20M

    2022–2024

    Washio

    On-demand/Laundry

    Unsustainable On-Demand Model · On-demand laundry pickup is a feature, not a venture-scale business.…

    $17M

    2013–2016

    Haus

    DTC/Alcohol

    DTC Alcohol Regulations & CAC · DTC alcohol faces state-by-state shipping regulations that make scaling a logist…

    $14M

    2019–2023

    SpoonRocket

    Food Delivery

    Unit Economics · Delivering $6 meals in 10 minutes — each order lost money. Another prepared meal…

    $13M

    2013–2016

    Vine

    Social Media

    Platform Neglect & Competition · Twitter acquired Vine for $30M before launch, then starved it of resources while…

    $0 (Twitter)

    2012–2017

    Lessons for United States Founders

    • Validate market demand before scaling — the #1 US failure reason is building something nobody wants
    • Achieve positive unit economics before raising growth capital
    • Maintain governance standards even when investors let you skip them
    • US founders should consider capital-efficient growth before defaulting to VC funding

    Frequently Asked Questions

    What is the startup failure rate in the US?

    Approximately 80% of US startups fail. 20.4% fail in the first year, 50% by year 5, and 70% by year 10. In 2024, 966 US startups officially closed — a 25.6% increase from 2023 (DemandSage/Failory data).

    Which US state has the most startup failures?

    California has the most startup failures by volume (reflecting its dominance in startup creation). However, failure rates are similar across states. Silicon Valley's cluster effect means both the biggest successes and failures are concentrated there.

    Why do US startups fail despite having the most funding?

    Paradoxically, easy access to capital can increase failure rates. Over-funding enables startups to scale before achieving product-market fit, hire too fast, and delay profitability. The pressure to deliver VC-scale returns also pushes companies toward unsustainable growth.

    What is the biggest US startup failure?

    By peak valuation destroyed, WeWork ($47B to bankruptcy) and FTX ($32B to zero) are the largest. By total funding raised and lost, WeWork ($11.5B) holds the record for US-based startups.