Failed Startups in the USA
Analysis of US startup failures representing $150B+ in destroyed value. Silicon Valley, NYC, and beyond — what went wrong and lessons for founders.
135+
Cases
$153B
Lost
80%
Fail Rate
Startup Ecosystem Overview
The US is home to the world's largest startup ecosystem with $170B+ in annual VC funding. Silicon Valley, New York, Boston, Austin, and Miami are major hubs. Despite unmatched access to capital and talent, 80% of US startups fail — partly because easy access to funding enables companies to scale before achieving product-market fit.
Failures by Industry
Cultural & Regulatory Factors
Blitzscaling Culture
The Silicon Valley ethos of "move fast and break things" prioritizes growth over profitability. This created WeWork, FTX, and countless other failures that burned billions chasing scale.
Abundant Capital = Less Discipline
US startups raised $170B+ in 2024 alone. Easy access to capital masks bad unit economics and delays hard decisions about product-market fit.
Founder Celebrity Worship
American startup culture celebrates founders as visionaries, sometimes to the point where investors, boards, and media ignore red flags (Theranos, FTX, WeWork).
Failed Startups (135)
WeWork
Unit Economics & Governance · Valuation hype cannot mask fundamentally broken unit economics. Corporate govern…
$11.5B
2010–2023
Juul Labs
Regulatory Crackdown & Youth Vaping · A $38B e-cigarette company that hooked teenagers on nicotine faced total regulat…
$15B
2015–2024
Rivian (Value Destruction)
Production Scaling & Cash Burn · Rivian IPO'd at $150B — briefly worth more than Ford and GM. The stock fell 90% …
$10B+
2009–2024
Theranos
Fraudulent Product · Technology claims must be independently verified. Board composition matters—Ther…
$700M
2003–2018
Celsius Network
Ponzi-Like Structure & Insolvency · Crypto yield platforms offering 17% APY are unsustainable. When yields come from…
$750M
2017–2022
Convoy
Market Downturn & Burn Rate · Marketplace businesses in cyclical industries must have fortress balance sheets …
$900M
2015–2023
Argo AI
Massive Capital Burn Without Revenue · $3.6B from Ford and VW wasn't enough to make autonomous driving commercially via…
$3.6B
2016–2022
Zillow Offers (iBuying)
Algorithmic Pricing Failures · Zillow's algorithm overpaid for 65% of homes it bought. Lost $881M in Q3 2021 an…
$0 (Zillow division)
2018–2021
GoPuff
Unsustainable Unit Economics · $3.4B in funding for instant convenience delivery still hasn't produced profitab…
$3.4B
2013–2025
Genesis Global
Counterparty Losses & Contagion · Crypto prime brokerage with $3B in outstanding loans collapses when multiple bor…
$0 (DCG subsidiary)
2013–2023
Bird
Unit Economics & Regulation · Hardware-as-a-service in public spaces faces vandalism, regulation, and unit eco…
$776M
2017–2023
Vice Media
Digital Media Advertising Collapse · Vice was valued at $5.7B as the "millennial CNN" but digital media advertising c…
$2.5B
1994–2023
Nuro (Autonomous Delivery)
Regulatory & Scaling Challenges · Autonomous delivery robots raised $2.1B but commercial deployment remained limit…
$2.1B
2016–2025
Katerra
Execution & Complexity · Vertical integration in construction is extraordinarily complex. SoftBank's mass…
$2B
2015–2021
Opendoor
Housing Market Reversal · iBuying houses with algorithms works in rising markets but creates massive losse…
$1.9B
2014–2024
Quibi
No Product-Market Fit · Even $1.75B in funding cannot create demand for a product nobody wants. Test ass…
$1.75B
2018–2020
Wish (ContextLogic)
Quality Reputation & Shipping · Cheap products from China with 3-week shipping create a race to the bottom that …
$1.7B
2010–2024
Peloton
Post-Pandemic Demand Collapse · Peloton's $50B peak was pandemic-inflated. When gyms reopened, demand evaporated…
$1.7B
2012–2024
Inflection AI
Acqui-hire by Microsoft · Raising $1.5B for a personal AI chatbot that can't compete with ChatGPT leads to…
$1.5B
2022–2024
Freshly
Unprofitable Unit Economics Post-Acquisition · Nestlé paid $1.5B for a meal delivery service that never achieved profitability.…
$107M
2012–2023
Compass Real Estate
Tech Premium in Low-Margin Industry · Giving real estate agents better tech doesn't justify a $7B+ valuation. Brokerag…
$1.5B
2012–2024
Indigo Agriculture
Failed Business Model Pivots · An agtech startup that pivoted from seed microbiome to carbon credits to grain m…
$1.2B
2014–2025
Solyndra
Market & Policy Shifts · Government subsidies and policy support can evaporate. Building on policy assump…
$1.1B
2005–2011
Lordstown Motors
Fake Pre-orders & Execution · Fabricating 100,000 pre-orders for an EV truck that doesn't exist yet is securit…
$1.1B
2018–2023
Proterra
Cash Burn & Scaling Failure · Electric bus manufacturing has thin margins and long sales cycles. Government pr…
$1B+
2004–2023
Fisker
Execution & Cash Flow · Automotive manufacturing requires extreme precision in execution. Software issue…
$1B+
2016–2024
BlockFi
Counterparty Risk & Contagion · Crypto yield products are just unsecured lending with extreme counterparty risk.…
$1B
2017–2022
Bolt Financial
Governance Crisis & Overvaluation · A checkout company valued at $11B that ousted its controversial CEO still couldn…
$1B
2014–2025
Nikola Motor
Fraud & Execution Failure · Nikola's founder rolled a truck downhill to fake a demo video. The SPAC hype mac…
$1B+
2014–2024
Plenty Unlimited
Unviable Unit Economics · Growing lettuce with LEDs and robots in warehouses costs 10x more than conventio…
$941M
2014–2025
Jawbone
Competition & Product Issues · Hardware startups face brutal competition from deep-pocketed incumbents. Quality…
$930M
1999–2017
Olive AI
Over-expansion & Market Fit · AI solutions in healthcare face long sales cycles, integration complexity, and r…
$856M
2012–2023
Olive (Health AI)
Integration Complexity · Healthcare AI automation faces unique integration challenges that make scaling n…
$856M
2012–2023
Webvan
Premature Scaling · The original grocery delivery failure: $830M to build massive warehouses before …
$830M
1996–2001
Celsius Mining
Parent Company Insolvency · Using customer deposits to fund Bitcoin mining operations is reckless and possib…
$750M
2021–2022
Divvy Homes
Housing Market Reversal · Rent-to-own fintech models collapse when interest rates spike and home prices de…
$735M
2017–2024
Vroom
Operational Losses & Market Shift · Online used car sales require operational excellence that most tech companies un…
$700M
2012–2024
AppHarvest
Execution & Cost Overruns · High-tech greenhouse farming in Appalachia couldn't compete on price with conven…
$691M
2018–2023
Forward Health
Unproven AI Kiosk Model · Replacing human doctors with AI-powered health kiosks in malls was too futuristi…
$650M
2016–2024
Veev
Execution & Cash Burn · Factory-built housing sounds great in theory but faces zoning, logistics, and qu…
$647M
2008–2023
Canoo
Cash Burn & No Revenue · Another SPAC-era EV startup that burned through $600M without achieving meaningf…
$600M
2017–2024
Cue Health
Post-Pandemic Demand Collapse · Building a business on pandemic demand without a diversification plan is existen…
$600M+
2010–2023
Kitty Hawk
Regulatory & Technical Barriers · Flying cars have been "5 years away" for decades. Even Larry Page's fortune coul…
$600M+
2010–2022
Zulily
Competition & Model Decay · Flash sales e-commerce was a 2010s trend that Amazon and social commerce killed.…
$600M
2009–2023
Core Scientific
Energy Costs & Bitcoin Price Crash · Bitcoin mining companies are leveraged bets on crypto prices and energy costs — …
$600M
2017–2022
Rent the Runway
Logistics Complexity & Post-Pandemic Demand · Fashion rental requires expensive logistics (cleaning, shipping, repairs) that c…
$540M
2009–2024
Root Insurance
Insurtech Profitability Challenge · Telematics-based car insurance IPO'd at $6.7B then lost 97% of value. Insurance …
$527M
2015–2024
Loon (Alphabet)
Unviable Unit Economics · Internet-beaming stratospheric balloons are technically impressive but economica…
$X00M+
2011–2021
Proteus Digital Health
Adoption Failure & Complexity · Ingestible sensors in pills to track medication compliance is technically fascin…
$500M
2001–2020
Outcome Health
Fraud & Overbilling · Fabricating advertising metrics to justify $500M in investment is fraud.…
$500M
2006–2023
Diem (Meta/Facebook)
Regulatory Opposition · Even Facebook (Meta) with billions in resources couldn't launch a cryptocurrency…
$0 (Meta-funded)
2019–2022
Ipsy/BoxyCharm (BFA Industries)
Subscription Box Fatigue · Beauty subscription boxes grew to $1B+ revenue but consumers eventually tired of…
$500M
2011–2024
Snap Spectacles
No Consumer Demand for Camera Glasses · Camera-equipped sunglasses sounded fun but $500M+ in R&D later, consumers still …
$0 (Snap division)
2016–2022
BuzzFeed News
Digital Media Business Model Failure · BuzzFeed won a Pulitzer but couldn't make digital journalism profitable. Shut do…
$496M
2011–2023
Lemonade
Insurtech Margin Reality · AI-powered insurance sounds disruptive but insurance is a regulated, low-margin …
$480M
2015–2024
EasyKnock
Market Shift & Regulatory Issues · Sale-leaseback for homeowners sounds innovative but faces consumer protection sc…
$455M
2016–2024
Zume Pizza
Over-engineering & Failed Pivot · A pizza delivery robot startup that pivoted to compostable packaging after SoftB…
$445M
2015–2023
Pear Therapeutics
Payer Reimbursement Failure · FDA-approved digital therapeutics don't matter if insurance companies refuse to …
$418M
2013–2023
Adept AI
Acqui-hire by Amazon · AI agent startups raised billions but most were absorbed by Big Tech before ship…
$415M
2022–2024
FTX US
Parent Company Fraud Contagion · Even a supposedly "separate" US subsidiary collapses when the parent company com…
$400M
2020–2022
Current
Unit Economics & Banking Complexity · Neobanks targeting teens and underbanked users face high churn, low revenue per …
$400M
2015–2025
Qualtrics (Silver Lake buyout)
Taken Private at Massive Discount · SAP bought Qualtrics for $8B, IPO'd it at $27B, then Silver Lake took it private…
$400M
2002–2024
Metromile
Pay-Per-Mile Insurance Niche Too Small · Pay-per-mile car insurance is a niche product that couldn't support a public com…
$381M
2011–2022
Electric Last Mile Solutions
SEC Investigation & Leadership Fraud · Another SPAC EV fraud: co-founders allegedly bought shares below the IPO price b…
$380M
2020–2022
Wag!
Rover Competition & Thin Margins · SoftBank invested $300M in a dog walking app. Rover won. Wag! went public via SP…
$365M
2015–2024
Voyager Digital
Three Arrows Capital Contagion · Lending $660M to a single borrower (Three Arrows Capital) without collateral is …
$100M
2018–2022
Casper Sleep
DTC Mattress Commoditization · Casper proved that mattress-in-a-box is easily replicated. 175+ competitors eras…
$340M
2014–2024
Fab.com
Failed Pivot & Burn Rate · Flash sales models are inherently unsustainable. Pivoting repeatedly while burni…
$336M
2011–2015
Essential Products
Competition & Brand · Even Android's creator couldn't compete in smartphones. Brand loyalty and ecosys…
$330M
2015–2020
MoviePass
Unsustainable Business Model · Selling a product below cost without a clear path to monetization is not a busin…
$300M
2011–2020
Pets.com
Unit Economics & Timing · The dot-com era classic: shipping heavy, low-margin products (dog food) at a los…
$300M
1998–2000
Hyperscience
Sales Execution & Market Fit · Enterprise AI document processing is a crowded market where selling to the gover…
$300M
2014–2024
Brex (SMB Exit)
Abandoned Core SMB Market · Brex raised $1.5B serving SMBs then abruptly abandoned them to chase enterprise …
$1.5B
2017–2023
Dave
SPAC Implosion & Thin Margins · A payday advance app that went public via SPAC at $4B lost 99% of its value.…
$300M
2016–2024
Cerebral
Overprescription Scandal & DOJ Investigation · Telehealth ADHD prescribing at scale attracted DEA scrutiny and a DOJ investigat…
$300M
2020–2024
Brandless
No Differentiation vs. Amazon · Selling generic products at $3 each with "no brand tax" doesn't work when Amazon…
$292M
2016–2020
ZestFinance
Market Fit & Pivot Fatigue · AI-powered underwriting for subprime loans faces regulatory scrutiny and fair le…
$292M
2009–2020
Color Health
Post-Pandemic Revenue Collapse · Pivoting from genomics to COVID testing generated temporary revenue but left no …
$278M
2013–2024
Daqri
Technology Ahead of Market · Enterprise AR headsets in 2019 were too expensive, too heavy, and too limited. T…
$275M
2010–2019
Eaze
Regulatory Burden & Cash Burn · Cannabis delivery faces federal illegality, state-by-state regulation, banking r…
$255M
2014–2024
AeroFarms
Unviable Unit Economics · Another vertical farming failure: $238M couldn't make indoor leafy greens cost-c…
$238M
2004–2023
Covariant
Acqui-hire by Amazon · AI-powered warehouse robotics is so capital-intensive that even $222M leads to a…
$222M
2017–2024
Ghost Autonomy
Technology Pivot Failure · Pivoting from highway autonomy to camera-only systems couldn't compete with Tesl…
$220M
2017–2024
Allbirds
DTC Fashion Commoditization · Sustainable sneakers were a niche that couldn't support a $4B public company. Ni…
$202M
2015–2024
Blue Apron
Competition & Customer Churn · Meal kit pioneer IPO'd at $2B then lost 98% of value. HelloFresh and Amazon crus…
$200M
2012–2023
Anki
Consumer Robot Demand Gap · Consumer robots are a novelty that wears off after a few weeks. Anki's Vector ro…
$182M
2010–2019
Trusted Health
Post-Pandemic Demand Collapse · Travel nurse demand skyrocketed during COVID but crashed when the pandemic ended…
$175M
2017–2024
Tally
Rising Interest Rates & Margin Compression · A credit card debt management app funded by cheap capital collapses when interes…
$172M
2015–2024
IRL
Fake Users & Fraud · Vanity metrics and inflated user numbers will eventually be exposed. Investor du…
$170M
2017–2023
Quixey
No Product-Market Fit · App search engine sounded revolutionary but users just use the App Store. Alibab…
$165M
2009–2017
Beepi
Cash Burn & Execution · Peer-to-peer car selling: expensive inspections, transport, and a $300K/month CE…
$148M
2013–2017
Jasper AI
ChatGPT Commoditized Its Product · AI content writing tools raised hundreds of millions before ChatGPT made the tec…
$143M
2021–2025
Plastiq
Margin Compression & Credit Risk · Payments businesses with thin margins can't sustain high customer acquisition co…
$140M
2012–2023
Munchery
Unit Economics & Logistics · Prepared meal delivery with centralized kitchens has brutal unit economics: food…
$125M
2010–2019
Pandion
Competition & Capital Requirements · Building an alternative delivery network to UPS/FedEx requires far more than $12…
$125M
2020–2025
Fast
No Product-Market Fit · One-click checkout is a feature, not a company. Burning $10M/month with $600K re…
$120M
2019–2022
Juicero
Over-engineered Product · When your $400 machine can be replaced by squeezing a bag with your hands, you h…
$120M
2013–2017
Rdio
Competition from Spotify · Rdio was the better product but Spotify had better distribution, more capital, a…
$118M
2008–2015
Clubhouse
Feature Copied by Twitter/Spotify · Audio social rooms went from $4B valuation to irrelevance in 2 years after Twitt…
$110M
2020–2024
uBiome
Insurance Fraud & FBI Raid · Billing insurance for medically unnecessary microbiome tests is healthcare fraud…
$105M
2012–2019
ScaleFactor
AI Claims vs. Reality · Claiming AI automation while secretly using manual labor is fraud.…
$100M
2014–2020
Moxion Power
Manufacturing & Demand Shortfall · Mobile battery units to replace diesel generators face slow enterprise adoption.…
$100M
2020–2024
Kitchen United
Ghost Kitchen Market Collapse · Ghost kitchens were a pandemic trend that faded. Restaurants went back to their …
$100M
2017–2024
Aereo
Supreme Court Loss · Building a business on a legal loophole gets shut down by the Supreme Court.…
$97M
2012–2014
Heap (Analytics)
Acquisition Below Value · Product analytics is a competitive market where deep-pocketed incumbents squeeze…
$95M
2013–2024
Flexe
Demand Slowdown & Competition · On-demand warehousing marketplace struggled when e-commerce growth slowed and tr…
$93M
2013–2024
Mixpanel
Amplitude Competition & Free Tools · Product analytics pioneer struggled as Amplitude went public and free alternativ…
$77M
2009–2023
Atrium
Technology + Law Mismatch · Even Justin Kan (Twitch co-founder) couldn't automate legal services. Law is rel…
$75M
2017–2020
Luxe Valet
Unsustainable Service Model · On-demand valet parking: each job cost more in labor than customers paid.…
$75M
2013–2017
Yik Yak
Toxicity & Retention · Anonymous location-based social apps attract bullying and threats. A $400M valua…
$73M
2013–2017
Jibo
Competition from Alexa/Google Home · A $900 social robot can't compete with a $50 Amazon Echo that does more.…
$73M
2012–2018
Shyp
Unit Economics & Small Market · On-demand package shipping for consumers: most people ship 1-2 packages per year…
$62M
2013–2018
Rain AI
Technology Risk & Funding Gap · Custom AI neuromorphic chips require billions. $60M isn't enough to compete with…
$60M
2017–2025
Sprig
Unit Economics Failure · Cooking and delivering restaurant-quality meals for $10 doesn't work when each m…
$56M
2013–2017
Doppler Labs
Ahead of Market & Apple AirPods · Smart earbuds with noise filtering launched just before Apple AirPods. Being a p…
$51M
2013–2017
Synapse
Compliance Failures & Missing Funds · Banking-as-a-Service platforms handling customer deposits face existential risk …
$50M
2014–2024
The Messenger
No Audience & Rapid Cash Burn · Launching a news site in 2023 by spending $50M on staff and traffic acquisition …
$50M
2023–2024
Liqid (Nuclear Microreactors)
Regulatory Timeline vs. Startup Funding Cycle · Nuclear microreactors face 10-15 year regulatory timelines that are incompatible…
$50M
2020–2025
Pebble
Competition from Apple Watch · Pebble pioneered smartwatches via Kickstarter but couldn't survive Apple's entra…
$43M
2011–2016
Stitch Fix
AI Styling Couldn't Scale Profitably · AI + human stylists for personalized fashion sounded great but the model was too…
$42M
2011–2024
Homejoy
Worker Classification & Unit Economics · On-demand cleaning services with 1099 contractors face worker classification law…
$40M
2012–2015
SciFi Foods
Unviable Production Costs · Lab-grown meat at $50+/pound can't compete with conventional beef at $5/pound.…
$40M
2019–2024
Secret
Toxicity & Growth Stall · Anonymous social apps attract toxicity, cyberbullying, and eventually get abando…
$35M
2013–2015
Flooz.com
No Value Proposition · Digital currency less convenient than cash or credit cards solves no real proble…
$35M
1998–2001
Emerge (Character AI competitor)
ChatGPT & Claude Competition · Consumer AI chatbot startups face extinction when foundation model companies off…
$35M
2022–2025
Quill (Chat)
Competition (Slack/Teams) · Building a better Slack when Microsoft Teams is free with Office 365 is an uphil…
$30M
2019–2023
Clinkle
Founder Immaturity & No Product · 22-year-old raises $30M from celebrity investors, spends it on parties and hype …
$30M
2011–2015
Treehouse
Competition from Free Resources · Paid coding bootcamps struggle when YouTube and freeCodeCamp offer the same cont…
$30M
2011–2023
Maple
Unit Economics · Even celebrity chef David Chang couldn't make upscale prepared meal delivery pro…
$29M
2014–2018
Cushion
Narrow Market & Acquisition Costs · A niche app to negotiate bank fee refunds has a small addressable market.…
$22M
2016–2025
Artifact
Insufficient User Growth · Even Instagram's co-founders couldn't make a personalized AI news app work. The …
$20M
2022–2024
Washio
Unsustainable On-Demand Model · On-demand laundry pickup is a feature, not a venture-scale business.…
$17M
2013–2016
Haus
DTC Alcohol Regulations & CAC · DTC alcohol faces state-by-state shipping regulations that make scaling a logist…
$14M
2019–2023
SpoonRocket
Unit Economics · Delivering $6 meals in 10 minutes — each order lost money. Another prepared meal…
$13M
2013–2016
Vine
Platform Neglect & Competition · Twitter acquired Vine for $30M before launch, then starved it of resources while…
$0 (Twitter)
2012–2017
Lessons for United States Founders
- ✓Validate market demand before scaling — the #1 US failure reason is building something nobody wants
- ✓Achieve positive unit economics before raising growth capital
- ✓Maintain governance standards even when investors let you skip them
- ✓US founders should consider capital-efficient growth before defaulting to VC funding
Frequently Asked Questions
What is the startup failure rate in the US?
Approximately 80% of US startups fail. 20.4% fail in the first year, 50% by year 5, and 70% by year 10. In 2024, 966 US startups officially closed — a 25.6% increase from 2023 (DemandSage/Failory data).
Which US state has the most startup failures?
California has the most startup failures by volume (reflecting its dominance in startup creation). However, failure rates are similar across states. Silicon Valley's cluster effect means both the biggest successes and failures are concentrated there.
Why do US startups fail despite having the most funding?
Paradoxically, easy access to capital can increase failure rates. Over-funding enables startups to scale before achieving product-market fit, hire too fast, and delay profitability. The pressure to deliver VC-scale returns also pushes companies toward unsustainable growth.
What is the biggest US startup failure?
By peak valuation destroyed, WeWork ($47B to bankruptcy) and FTX ($32B to zero) are the largest. By total funding raised and lost, WeWork ($11.5B) holds the record for US-based startups.